Turning travel dreams into tourism revenue
Updated: May 7, 2021
In 2016, Sara Meaney was a featured speaker at TBEX Europe, in Stockholm, Sweden.
She presented her insights to an audience of destination marketing leaders, tourism content creators, and influencers on the role of content in inspiring consumer travelers to dream about their next getaway - in their destination.
Leveraging data, research and skilled storytelling, destination leaders have an opportunity to optimize their content to truly inspire daydreams of experiences, and convert those dreams into visitors and revenue.
To learn how these types of insights can help your company or destination turn inspiration into revenue, contact us.