WHAT WE DO
Scalable advisory services for organizations seeking insight and experience to unlock what's possible.
BUSINESS STRATEGY CONSULTING
Fresh ideas and expert guidance
Business Needs Analysis:
Strategic planning and vision mapping
Startup positioning and resource planning
Go-to-market and launch planning
Growth Readiness and Gap Assessment:
Identify organizational obstacles
Define necessary infrastructure
Asset and resources audit
Identify gaps in skill and culture
FRACTIONAL CMO SERVICES
Holistic and scalable leadership
C-suite marketing expertise, at a fraction of a full-time investment:
MarComm strategy and budget development
Talent plan and staffing review
Resource alignment and allocation
Agency selection, RFP development, review and ongoing management
Communications, PR and crisis planning/management programs
Content strategy and sales enablement
Marketing metrics and reporting
Transitional planning and implementation management
GROWTH STRATEGY & IMPLEMENTATION
Leverage and amplify opportunity
Functional Assessment:
Optimize infrastructure, assets, resources and processes.
Assess and reprioritize Marketing structure and talent
Develop Marketing ROI model and performance dashboard
Define Growth Opportunity
Develop Marketing strategy and implementation plan
Develop product and brand strategy
Analyze competitive landscape
Develop and launch new products and/or services
HOW WE WORK
No two business challenges are quite the same, but our experience and fresh perspective will provide relevant, customized solutions that enable you and your team to establish a new precedent for success.
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ENGAGE: We articulate and confirm specific objectives, define the parameters for success and agree on the scope of our work together.
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DISCOVER: We start by listening and asking questions. A lot of questions. Together with you, we identify the specific areas where our knowledge can augment and transform your approach.
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BUILD: We build a customized strategy to help you achieve your goals.
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DELIVER: We deliver the necessary insights and tools to execute and achieve our agreed objectives.